Marketing Automation

In this digitally-driven era, businesses are constantly competing with one another for their corner of a highly competitive, fast-paced, and large-scale digital world. Achieving an online presence is already hard enough, but maintaining that and keeping up the competition takes strategic planning, expert resources, and ongoing innovation.

From preserving a website and designing the spot-on marketing emails to potential customers at the right time to captivating your social media audience to stay in the front line of their minds can be tiresome and expensive too. This is where a rock-solid marketing automation system can make a difference.

If you are constantly struggling with trying to keep up with your marketing activities and tasks, or fed up with wasting money on marketing efforts that yield no results, then you are most likely to benefit from our marketing automation services in Seattle.

Marketing automation involves software and systems that can help your company automate ongoing tasks such as social media posts, emails, and other website actions. You can organize, manage, and prioritize marketing tasks more efficiently. Marketing automation has proven to boost sales and help you to achieve your goals at a faster pace.

At RORYMARTIN INC., our experts work to create goal-oriented campaigns using marketing automation to streamline your marketing and advertising efforts and to boost lead generation. Our focus is on the needs, behavior, and interests of your potential buyers to improve their experience with your business and enhance the conversion rates.

Our marketing automation experts in Seattle aim to allow you to market across different channels, segment your audience, and target them with customized experiences saving you time and improving results. Our ultimate goal is to help businesses that have wasted money on marketing to strengthen the platforms that fetch more leads and sales opportunities.

Lead Generation

Marketing automation helps you to automate processes at the top of your sales funnel to handle warm and cold leads. With this system, you can customize the ways you capture and nurture leads, and advertise or market your services and products. It makes it easy to segment buyers, distribute leads, and track when a contact acts.

Robust Contact Segmentation

Pipeline marketing allows the team to ensure that your sales funnel is receiving the relevant messaging. Contact engagement can be scored and moved through your sale pipeline automatically. Marketing automation allows sending alerts to your sales team so that they can determine their next steps and make sure sales pipeline contacts are being prioritized differently than current customers and new leads.

Lead Nurturing

Our marketing automation triggers outbound notifications sent to specific prospects at the right time based on their specific actions. It helps to increase engagement and nurture relationships with your existing customers and convince them to keep coming back for more. Though powered by automation, we can create and deliver the content that appears to be tailored for each contact.

Improves Efficiency

Marketing automation can also be used as a powerful tool to improve the efficiency of business operations. It helps to automatically rotate leads to sales team members, create tasks, update fields, and send internal emails and SMS to your SDR’s or sales team. Marketing automation takes care of all the details so that you can focus on something you love. It sets up email automation, finds your most engaged contacts, gathers information from other channels, and integrates your favorite apps. We can even use chat tools that connect directly with CRM tools for real-time interactions that end up in the right place in your prospect database history.

Team up with us to make marketing automation really work for your business. Talk to an expert now!