Analytics and Reporting

All the data from the web analytics reporting has a story to tell whether you choose to listen or not. Well, the truth is, numbers don’t lie. So, what are your website numbers saying and what should you do with them? Interpret the meaning of web analytics and use it to run the most successful digital marketing campaigns, including SEO and social media.

If you invest your hard-earned money in marketing your business, you need to track and measure how well they perform to deliver you leads and sales. Our analytics and reporting services in Seattle help you make sense of your reports. Our campaign managers and analytics experts are here to:

Ensure your data is reliable and accurate
Apply results and actionable insights from your website and social media data

We listen and analyze the data and use them to turn into a strategic action to enhance your brand. RORYMARTIN INC. thrives at transforming numbers to actionable tasks.

Visibility and Search Performance: Rankings are the most common requested metrics by our clients in the report as they are easy to track and understand. However, rankings alone fail to show you the complete picture of the website’s prominence. We help you interpret web analytics reporting so that you can understand the website’s overall impressions, how rankings translate to clicks, and for which keywords your website is visible. Understanding the marketing the funnel helps determine which channels to spend more effort and time on.

Visitor Behavior and Web Vitals: User experience is one of the main aspects of your website’s SEO results. Google considers all the aspects including the interaction of the users with the web page and its impact on them. We must look at the core vitals of your website such as interactivity, loading time, and visual stability to win at SEO.

SEO Campaign Growth: If you are investing in SEO, PPC, or any other digital marketing initiative it is important to understand how they’re all performing. We can track website data with site web analytics reports and create reports to oversee overall website growth and campaign strength.

Website Health: Website data is seen as an index to check the overall health of the site. Analytics reporting includes security issues, mobile issues, load times, search performance, crawling issues, and more.

Social Organic Reporting: Increase sales by enhancing and improving organic posts.

Social Advertising Reporting: Business results for your brand through optimization of paid advertising posts.

Social Organic Reporting + Social Advertising: Optimization of campaigns through analysis of organic and paid posts.

Social Listening Reporting: Analyze both paid and organic efforts and understand what customers say about the brand.

Evaluate the result of your various marketing activities.

Interpret data to give it meaning and actionable tasks.

Present findings in an easy-to-understand way.

Create strategies to strengthen SEO campaigns.

Invest more into what is working.

Detect hidden issues and anomalies within the data.

Track trends to determine overall growth.

Make more informed decisions.

With our robust set of business analyst capabilities, we can help you analyze digital marketing efforts to determine the return on investment (ROI) you are getting for your budget and adjust accordingly.

Are you looking for quick insights into your business metrics? Talk to our experts today!